Thermo Fisher Scientic: A Century of Science and Beyond

Original Concept • Design of 3 Decades• Animation of decades from different designers

This calendar highlights the scientific innovation of the past 12 decades while incorporating the specific design language from the time periods. 
The final product, which I originally proposed, pitched and thought out, is something that is well regarded within Thermo Fisher marketing as well as externally. The concept  was unanimously voted for by business partners and sparked creativity for the entire design team. 40,000 were copies printed as marketing collator for labs. 
Designs on the left are my original ideas and the designs on the right are the finals after working closely with the creative director. 

1920s Original Design

Featuring Thermo catalog materials from the 1920s, my original design was based off of the art deco style and advertisements of the decade. This design was pitched to business partners

1920s Final Design

This is the final submitted design for the 1920s after revisions from the creative director. Many of the original components were used to spark the inspiration behind the final product.

1950s Rough Original Design

This design highlights the fun geometric shapes and colors of the middle of the century and centers around a family of that time period. In addition, it contains a Fisher Scientific logo from a 1954 Fisher catalog to show the evolution of the company.

1950s Final Design

A television and computer in the background was was added per advisement from the CD to reflect the copy in that would go in the blue section. 

1970s spread

For the 1970s, I took a psychedelic approach with bright and fun colors. This was almost the final version after revisions from the creatice director.  

1970s spread

In the original concept, I incorporated actual images from previous Fisher Scientific catalogs. Hours were spent trying to find the perfect image. 

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